Chase Reiner - SEO Pro Certification

Welcome SEO Pros!!!

• Welcome SEO Pros, Please Read This First…

Downloads and Resources

• Private Discord Certification Group For Weekly Calls
• Phase 1 SEO Audit Template
• Bench Marketer
• External SEO Tools

Main SEO Certification (Start Here)

• Why SEO Phases and What is Phase 1, 2, 3, and 4?

Phase 1 Concepts

• Part 1: foundation. Website Basics (70:04)
• Part 2: Website basics (in depth) / Site bulb (in depth) / Conversion Rate Optimization (86:11)
• Part 3: Indexation / Overview from part 2 (53:46)
• Part 4: Site Architecture (40:02)
• Part 5: Schema Markup / OG Data (65:53)
• Part 6: Plugins (WordPress overview + Other common plugins) (19:02)
• Part 7 and 8: Google My Business Optimization (Local Only) (14:01)
• Part 8.5: Change Your Mindset (153:04)
• Quick Run Through of Phase 1, 2, and 3 (87:23)

Phase 1 Implementations

• Part 9: Implementations part 1 / Implementations with Website Basics (30:39)
• Part 10: Site Architecture and Indexation (59:48)
• Part 11: Search Console and Google Analytics (37:37)
• Part 12: Schema Markup (36:01)
• Part 13: Plugins, Google My Business, and Citations (30:30)
• Part 14: Web Design and Page Speed Optimization (42:48)
• Part 15: Phase 1 Audit Live Run Through (75:59)
• Part 16: Study Guide Practice Test

Phase 2 Concepts

• Part 17: Phase 2 Concepts (55:30)

Phase 2 Implementations

• Part 18: Phase 2 Implementations (41:13)

Phase 3 Concepts

• Part 19: Phase 3 Keyword Research Concepts (49:06)

Phase 4 Selling Outreach Services

• Part 20 How To Setup Pitchbox And Sell Outreach Services To Clients (53:53)
• Phase 4 Concepts (68:50)
• Creating Engagement and Selling (45:47)

Agency Calls

• Call #1 With Private Label Extensions (42:48)
• Call #2 How To Study In College (47:27)

Closing Calls (SEO Sales)

• Call With Jacob With Swift Clean ($2500 / Month at 3 Month Contract Close) (35:30)

Agency Meetings

• Agency Meeting 1/14 (113:49)
• Agency Meeting 1/21 (25:27)
• Agency Meeting 1/28 (31:43)
• Agency Meeting 2/4 (4:31)
• Agency Meeting 2/11 (27:39)
• Agency Meeting 2/24 (32:04)
• Agency Meeting 3/4 (22:30)
• Agency Meeting 3/12 (71:13)

Discord Weekly Group Calls

• 04-01-19 (55:34)
• 02-10-2019 (45:14)
• 02-18-2019 (31:46)
• 03-04-2019 (66:33)
• New Lecture (46:44)

Ahrefs

• Ahrefs Lesson 1 (8:21)

Beginner to Advanced SEO

• Intro to SEO Basics (48:37)
• Continuing SEO basics (26:50)
• Analytics and Search console (47:39)
• SEO acronyms and abbreviations (24:06)
• Setting up a domain and hosting (11:21)
• WordPress Hosting (24:14)
• Setting up SEO plugins (47:03)
• Google algorithms (25:40)
• Understanding Google’s Page Quality Guidelines (68:26)
• Finishing Up On Page Section (12:38)
• Interview With Ted (48:10)
• SEO Roadmap Template With Extra Explainers (13:31)
• Off Page SEO Basics (34:36)
• Technical SEO (45:18)
• Black Hat SEO (19:47)

National SEO

• HowSearchEnginesWork (24:21)
• Figuring out main KPIs - Value Ladder (20:40)
• User Intent and User Experience Optimization (9:34)
• Keyword Research (21:04)
• What You Need To Check Before Optimizing (9:08)
• On Page SEO (47:19)
• Site Architecture and Screaming Frog (21:52)
• SEO Auditing and Selling (18:23)
• Google Analytics and Google Search Console (20:35)
• Defining Where You’re Currently At With SEO Strategy (20:33)
• Keyword Mapping and Benchmarking (13:32)
• Content Marketing Basics - Hiring SEOs (27:52)
• Social Media, Agency Workflow, and White Label (12:18)
• Schema Markup (30:40)

Local SEO Domination

• Course Introduction (13:19)
• CMS, Domain Names, Hosting, Setting The Foundation, etc. (21:08)
• KW Research, Keyword Mapping, Content Creation, Landing Pages, Value Ladder (36:47)
• Click Funnels + Video For Ad Campaign (27:05)
• Adwords, GMB Verification, Analytics Setup, and more (34:44)
• Optimizing GMB, Moving Transcribed Videos Into Landing Pages, Discussing URL Architecture, and more (36:22)
• Going Over Questions People Have Been Having In The Course (48:03)
• Switching to SSL, Going Over Basic On-Page Factors and Using Sites For Cross-Referencing (31:32)
• Getting out of the Sandbox (4:46)
• Talking about the Local Course with Andrew (67:46)
• Showing some of the changes being made so far (18:59)

SEO Triforcing

• Introduction (15:09)
• Setting the foundation (16:03)
• Streamlining Content (28:29)
• Keyword Research with UIO and UIO, Distributing Content and More (150:45)
• Staying on track, content creation continued, authority building continued, conversion tracking, and more (30:50)
  Setting u
• OBS, Click Funnels (with WordPress integration), and monetizing the second step of our value ladders (65:58)
• Selling to clients, setting up Adwords, and repeating the process Part 1 (19:21)
• Selling to clients, setting up Adwords, and repeating the process Part 2 (14:27)
• How To Continue Building Your Controllable Assets (5:42)

How to Get SEO Clients (Old)

• Introduction (23:55)
• Ads, Concepts, Selling, and Getting New Clients With Phase 1 Audit (Audio) (51:33)
• Streamlining The Process, Creating Assets, and Building Authority (22:59)
• Distributing Content And Creating Your Funnels - Content Upgrades (20:53)
• Different Methods To Use To Fuel The First Step Of The Value Ladder (23:08)
• Paid Advertising With Adwords (28:19)
• Getting Local Clients Through Craigslist (12:59)
• Using Case Study’s For Local (9:24)
• Getting Setup For Video And Creating Visual Assets (10:46)
• How To Charge Clients (5:44)
• How To Create Audits - Roadmaps For Step 2 Of The Value Ladder (30:26)
• Time Management (What You Should And Shouldn’t Focus On) (18:13)
• Outreach Locally With This Method (6:08)

How to get SEO Clients 2019

• Getting Clients With Craigslist (19:41)
• Video Marketing (27:41)
• Get Clients With Q&A (14:45)
• Get SEO Clients With Free Audit (9:55)
• Get SEO Clients By Interviewing Experts (7:50)
• Get Clients With Meetup.com
• Get Clients By Ranking Locally (6:34)
• Get Clients With Facebook Groups (7:28)
• Get Clients With Review Generation (5:32)
• How To Get SEO Clients By Walking Into A Business (5:14)
• Get SEO Clients by Cold Calling (7:15)
• Get Clients From Referrals (4:08)
• How To Get Clients With Case Studies (6:01)
• How To Sell To SEO Clients (8:03)
• Best Way To Generate SEO Clients That I Personally Use (95:50)

SEO For Affiliates

• Introduction + On-Page Tips (70:59)
• Outreach (68:49)
• part 3 (52:30)
• Part 4 (23:08)
• Part 5 (44:50)
• Part 6 (72:29)
• Part 7 (85:06)
• Part 8 (58:11)
• Part 9 (50:27)
• Part 10 (14:32)
• part 11 (72:57)
• part 12 (48:15)
• part 13 (115:36)
• part 14 (7:38)
• part 15 (65:20)
• part 16 (32:14)
• part 17 (46:45)
• part 18 (4:18)

Mastermind

• Getting Started
• Webinar 1 (48:39)
• Webinar 2 (41:44)
• Webinar 3 (33:04)
• Webinar 4 (43:23)
• Webinar 6 (28:04)
• Webinar 5 (34:10)
• Webinar 7 (29:28)
• Webinar 8 (36:17)
• Webinar 9 (24:21)
• Webinar 10 (40:25)
• Webinar 11 (24:20)
• Webinar 12 (24:15)

Rank and Rent

• Part 1 (71:15)
• Part 2 (58:35)
• Part 3 (66:09)
• Part 4 (50:03)
• Part 5 (21:52)
• Part 6 (8:05)
• Part 7 (10:34)